Optimizing Profitable Revenue Growth
Strategies for effective revenue growth management and trade promotions (TPx) in changing market conditions
Hosted by Promotion Optimization Institute, sponsored by SAP
With recent dynamic industry changes and challenges, digital and TPx capabilities have been increasingly utilized by companies to uncover efficiencies, especially around promotion and pricing effectiveness, which have become a critical priority.
In this webinar, hear industry experts address:
- The current challenges being faced by global consumer products companies
- How to create a Holistic Enterprise Planning ecosystem by combining TPx and RGM capabilities
- The technology and business changes that are required to deliver the vision of end-to-end planning and a single version of the truth for each active party
Hear from industry experts from SAP & The Hershey Company about contemporary revenue growth challenges in changing market conditions and how TPx and RGM solution capabilities are needed to maximize the commercial opportunities for growth.
Our broadcast will be followed by a live Q&A session.