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Promotion Optimization Institute

Promotion Optimization Institute

Optimizing sales, marketing, and merchandising strategies.

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Dad holds his pre-school age daughter at the grocery. Mom is next to him pushing the cart. They are both chuckling and looking at their daughter affectionately as they stroll through the refrigerated dairy section.

Promotion Optimization Institute

Bringing together manufacturers, retailers, solution providers, analysts, academics, and other industry leaders to optimize sales, marketing, and merchandising strategies with a focus on the customer/shopper.

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Save the Date!

Join us for the POI Spring Hybrid Summit!

April 26-28, 2023 | Hilton Chicago | Chicago, IL

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Building Resiliency and Reshaping the CPG Industry for 2023 and Beyond

The POI State of the Industry Report is now available! 

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2022 Enterprise Planning Vendor Panorama Report

Join POI as a member for instant access to POI enterprise planning vendor panorama report.

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The POI 2022 Retail Sales Execution Vendor Panorama

Join POI as a member for instant access to the POI 2022 RETX Vendor Panorama.

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A Guide to building capabilities for winning the RGM Treasure Hunt in Your Organization

POI & Decision Point whitepaper, The RGM Treasure Hunt is now available.

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Unlocking New Growth, Efficiency, and Intelligence with Autonomous Value Chain Optimization and Decision Making

Join POI as a member for instant access to the POI & Enterra Solutions whitepaper.

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Our Specialties

Advisory

Events

Webinars

Digital Customer Personalization

TPM

Change Management Transformation

Data Management

Revenue Growth Management

Ecommerce

RetX

Advanced Analytics & Optimization (TPO, ML, AI)

Certified Collaborative Marketer Program

State of the Industry

Upcoming Events

  • POI Webinar Series
    Date: April 14, 2023
    Time: 11:00 am to 12:00 pm

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  • POI Spring Hybrid Summit
    Date: April 26, 2023 – April 28, 2023
    Time: All-day

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  • POI European Summit
    Date: May 22, 2023 – May 24, 2023
    Time: All-day

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  • POI Canadian Summit
    Date: June 15, 2023 – June 16, 2023
    Time: All-day

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