Experience the must-attend event where innovation meets real-world strategy for promotion and revenue success.
The POI 2026 European Summit is the premier event hosted by the Promotion Optimization Institute (POI), the leading global community dedicated to advancing Trade Promotion Management, Revenue Growth Management, Advanced Analytics (ML/AI), Retail Execution, and Customer Experience. This hybrid Summit connects CPG manufacturers, retailers, and solution providers to share proven strategies, real-world insights, and innovative tools that drive growth and efficiency, no matter the economic climate.
At this Summit, you’ll learn from 50+ manufacturer presentations sharing their unique “journey stories” along with powerful keynotes and interactive workshops designed to help you navigate today’s fast-changing marketplace. The agenda strikes a balance between expert education and networking opportunities, featuring solution demos, peer discussions, and social events to foster lasting business relationships.
Summit Details:
Location: Manchester, England
Dates: 12-14, May 2026
6 Key Takeaways You Can’t Miss
1. Drive Growth with Data
Harness the power of RGM, AI/ML, TPM, and Predictive Analytics to unlock measurable results and shield your business through every market cycle.
2. Master Digital & Leadership Skills
Equip yourself and your teams with cutting-edge tools and leadership techniques to confidently navigate disruption and change.
3. Navigate Market Shifts
Stay ahead by understanding rapidly evolving consumer behaviors and demand trends—and adapt your strategies for maximum impact.
4. Excel in Omnichannel
Learn how to craft targeted, seamless offers that engage shoppers anytime, anywhere—boosting both reach and loyalty.
5. Strengthen Collaboration
Discover the benefits of Hybrid Joint Business Planning and shared retail execution to drive stronger partnerships and mutual success.
6. Access Innovation & Network
Dive into live tech demos and connect with industry pioneers, building relationships that propel your company and career forward.
Agenda at a Glance
The Summit’s schedule is designed to maximize learning and connections with focused sessions and ample networking time. Take a look at the highlights below or view the full agenda.
Tuesday, 12 May 2026
- RGM Share Group (Invitation Only)
- Pre-Conference Workshop
- Welcome Cocktail Reception
Wednesday, 13 May 2026
- Pre-Conference Workshop
- Keynotes and Plenary Sessions
- Breakout Tracks on RGM, TPM, Omnichannel, AI, Retail Execution and more
- Networking and Solution Showcase
- Night on the Town Dinners
Thursday, 14 May 2026
- Keynotes and Plenary Sessions

