“It was two days well spent at the POI Trade Promotion Optimization Summit in Chicago. Your team did a really nice job of getting a diverse and engaging set of speakers for the event. We truly enjoyed the total engagement with both our CPG peers, academicians, industry experts and Retail leaders. The “ROI” on time spent was very good!”
POI has been immensely beneficial to us. From the share-groups, to the summits, to 1:1 conversations with you and Sarah, we’ve gained so much insight into best practices and strategic direction for our new RGM team. When we’re faced with a difficult decision like vendor selection/implementation or when we are unsure of best practice like RGM benchmarks for KPIs, our first thought is POI will be able to help us! What we’ve gained from being a part of this group is worth significantly more than the investment.
In terms of reasons why to be in person for the summits, here’s what comes to mind:
-Between meetings and after meeting conversations to network and ask questions of others in the industry
-More attentive audiences and better flowing conversations within the room
-The ability to put a name and a face together
-Opportunities to have fun at the happy hours/events later in the evening and make friendships
“Thank you very much for inviting PepsiCo Nutrition to the POI Spring Summit. All our attendees were impressed with the sessions and made important industry connections (including vendors) we only would have learned about through your conference. Thank you again for the invitations and the insights.”
“The P-O-I Spring Summit exceeded all of my needs from a retail merchant’s perspective. The rich content, and collaborative environment allowed me to create new relationships with suppliers, and build on existing relationships around new concepts for mutual growth!”