The CPG industry has faced daunting challenges recently, between pandemic-driven spikes in demand, and inflationary pressures. While certain categories brought consumption growth, and new trial, others, experienced volume levels that have failed to stabilize.
Now, more than ever, consumer goods executives must consider a more comprehensive assessment to meet their P&L goals. Leaders are implementing strategic elements requiring solid RGM analytics, enabled by Artificial Intelligence around their existing data sets.
Attendees will learn:
- How to combine RGM’s main elements plus strategies to sustain profitable growth from increased trial during the pandemic.
- How ML & AI bring visibility, accuracy, and speed to avoid leaving money on the table.
- Strategies that global companies are taking to improve their bottom line.