The Year of Price and Inflation: A Risk and Opportunity
Hosted by Promotion Optimization Institute, sponsored by NielsenIQ
In this webinar, NielsenIQ and the POI will explore how 2022 has become the year of price and inflation.
With inflation continuing to rise, along with energy costs and a market downturn, retailers and manufacturers need to identify how to manage risks and create opportunities.
Despite the uncertainty, there has never been a more critical time for CPG companies to take advantage of risks and opportunities through creating and driving a winning revenue growth mindset that includes:
- Building opportunities through changing consumer behavior
- Blending multi data points to ensure your brand keeps up with the market – ensuring actionable insights
- Winning in the market through enhancing your pricing decision making abilities
- Keeping at pace with a changing marketplace and creating flexibility to adjust quickly to external factors
- Driving value through a collaborative and dynamic Revenue Growth Management process to connect manufacturers, retailers, and consumers