POI’s Annual Consumer Goods State of the Industry Report
Explore the POI 2025 Consumer Goods State of the Industry Report, which delivers essential peer benchmarking across people, processes, and technologies within Holistic Enterprise Planning (TPM, What-if Promotion Scenarios, ROI, RGM/TPO), retail execution and more.
POI’s comprehensive report includes:
- Industry Outlook and Trends: Key insights shaping the future.
- C-Suite Focus: Strategies for decision-makers to drive impact.
- Holistic Enterprise Planning (EPx): Trade Promotion Management (TPMx) & Revenue Growth Management (RGM) – tools for sustainable growth.
- Integrated Business Planning (IBP): Balancing resources, constraints, and financial goals to drive growth, profitability, and customer satisfaction.
- Intelligent Enterprise/AI, Modeling, and Advanced Analytics: Leveraging innovation for agile, scalable decision-making.
- Foodservice and Digital Transformation: Encompassing traditional and digital strategies.
- In-Store Retail Execution (RetX): Advancing capabilities and connecting planning through execution.
- Omni-channel, Retail Media, Ecommerce, and Data Management: Insights into the evolution of the shopper journey.
- Digital and Change Transformation: Embedding new capabilities, aligning teams, and leveraging AI and analytics to drive innovation and seamless omnichannel experiences.
As CPG organizations look toward 2025, they are prioritizing investments in automated solutions that provide real-time visibility and data-driven insights that enhance both operational efficiency and revenue potential. This report is essential for manufacturers aiming to stay ahead of the curve in a rapidly changing industry.
If you are investigating new Holistic Enterprise Planning solutions and want to know what’s possible across EPx (TPM-What-if Scenarios-ROI), RGM/TPO, and the RetX space, you can review capabilities and vendor offerings in the POI EPx and Retail Execution Vendor Panoramas at: https://poinstitute.com/membership
Please don’t hesitate to reach out to our POI team if you need support on strategic or tactical aspects of your projects. Our POI advisors have experienced backgrounds to support your needs, and we also have a network of partners to connect you with expertise and resources as needed. Below is an overview of the State of the Industry Peer-Benchmarking Insights. These insights are expanded upon throughout the full report:
