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Promotion Optimization Institute

Promotion Optimization Institute

Optimizing sales, marketing, and merchandising strategies.

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Dad holds his pre-school age daughter at the grocery. Mom is next to him pushing the cart. They are both chuckling and looking at their daughter affectionately as they stroll through the refrigerated dairy section.

Promotion Optimization Institute

Bringing together manufacturers, retailers, solution providers, analysts, academics, and other industry leaders to optimize sales, marketing, and merchandising strategies with a focus on the customer/shopper.

Upcoming Events
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The POI 2023 Enterprise Planning Vendor (EPx) Panorama Report

Join POI as a member for instant access to POI enterprise planning vendor panorama report.

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The POI 2023 Retail Sales Execution Vendor Panorama

Join POI as a member for instant access to the POI 2023 RETX Vendor Panorama.

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Integrating Revenue Growth Planning and Execution into your Digital Core to Drive Profitable Sales Today

POI & SAP whitepaper, Integrating Revenue Growth Planning and Execution into your Digital Core to Drive Profitability Sales Today is now available.

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A Guide to building capabilities for winning the RGM Treasure Hunt in Your Organization

POI & Decision Point whitepaper, The RGM Treasure Hunt is now available.

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Unlocking New Growth, Efficiency, and Intelligence with Autonomous Value Chain Optimization and Decision Making

Join POI as a member for instant access to the POI & Enterra Solutions whitepaper.

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Save the Date!

Join us for the POI Fall Hybrid Summit!

 November 8, 2023 – November 10, 2023

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Building Resiliency and Reshaping the CPG Industry for 2023 and Beyond

The POI State of the Industry Report is now available! 

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Our Specialties

Advisory

Events

Webinars

Digital Customer Personalization

TPM

Change Management Transformation

Data Management

Revenue Growth Management

Ecommerce

RetX

Advanced Analytics & Optimization (TPO, ML, AI)

Certified Collaborative Marketer Program

State of the Industry

Upcoming Events

  • Enterra Solutions Advanced Revenue Growth Optimization and Decision Science Symposium
    Date: October 4, 2023 – October 5, 2023
    Time: All-day

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  • Dallas Fall Hybrid Summit 2023
    Date: November 8, 2023 – November 10, 2023
    Time: All-day

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  • POI Spring Hybrid Summit 2024
    Date: April 15, 2024 – April 17, 2024
    Time: All-day

    Learn More


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