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“Great meeting setup and focused audience allowed for many in-depth conversations and networking.” Especially where retail execution is headed next with physical retail, eCommerce, Click and Collect, and new commerce models like Amazon’s just opened 4- Star Concept Store in New York City. POI visited the store in NYC. Remember when “Showrooming” was considered the greatest threat to physical retail, and how a handful of retailers were beginning to rethink their strategies (reflect here). Enter Amazon 4-Star with digital price tags next to items that show how much Prime members would save on a purchase, how many
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– Detail of the metrics necessary to make key brand, category plan and promotion improvements
Industry News
Bezos,said, Far too often companies throw rigid rules or simplistic fixes at a problem. At best, these actions only address symptoms, rather than root causes. Instead, work on establishing principles that will guide your people to make better decisions moving forward. Learn more
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