The Promotion Optimization Institute (POI), the leading resource for trade marketing and merchandising executives, today released the …
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POI Pulse February 18, 2019
POI Concurrent Deep Dive ROI Centered Workshops at the POI Summit! Reach Joanie at jhampto@p-o-i.org to reserve your spot as a manufacturer …
POI Pulse February 11, 2019
The POI 2019 TPx and Retail Execution Report The State of TPx and Retail Execution for Global Consumer Goods and Retail Introduction As …
